PR articles and advertising on IdeUp websites.

Eight content websites about money, housing, health, politics and lifestyle. Your article is read by people who searched for the topic themselves. We publish according to your wishes, with editorial treatment that adds value to the article.

Why publish on our websites

Readers, not just a link

Articles appear on the website’s home page and stay in the archive permanently. We will send you the website’s current traffic figures before you order.

Editorial review

Every text goes through our editorial team. We edit it so that it gives readers something useful. If it does not suit the website, we will suggest a different website or a different topic.

Tailored to your wishes

We agree the topic, tone, length, date and placement of the article based on your brief. We adapt to your brief, your brand’s tone and the timing of your campaign.

We want to give the article significant added value

We do not want to sell just space on a website. Every article should be valuable enough for readers that they would read it even if your brand were not in it. An article like that gets read, found and shared, and that is exactly why it also works for you.

That is why our editorial team, not just the website administrator, is involved in every collaboration. Here is what we add to the article.

Data-driven topic

We suggest a topic based on what the website’s readers actually search for and read. We work with search data and website analytics, not guesswork.

Editorial treatment

An editor adapts the text for the website’s readers. They add headings, images and context so that the article reads well and does not look like an inserted advert.

SEO treatment

We set up the title, description and structure of the article so that it keeps attracting readers from search long after publication.

Linking within the website

We place the article in related topics and link to it from related articles so that it does not sit alone in the archive.

Visible placement

The article appears on the website’s home page and stays in the archive permanently. It does not disappear after a few days.

Custom text

If you do not have a text, our copywriter will write it based on your brief and the website’s tone.

Websites where you can publish

Each website has its own readership. Choose the one where your topic is read most, or leave the choice to us.

WebsiteTopicsPR article from
zijuspesne.czpersonal development, finance, investing, health and business4,500 CZK
zakeri.czfashion and style (online shop with a magazine)3,500 CZK
max-reality.czbuying, renting and investing in property3,200 CZK
moony.czhealthy lifestyle, recipes and travel2,500 CZK
financniarchitekti.czinvesting and personal finance1,950 CZK
pixone.cztechnology, health and personal development1,950 CZK
ceske-volby.czpolitics, elections and polls1,000 CZK
politicky-slovnik.czterms from politics, marketing and the media500 CZK

Prices are indicative. In sensitive fields such as finance and health, we assess each text individually.

What you can order

PR article

A standalone article on the website’s home page and permanently in the archive. You supply the text or we write it for you, always with editorial and SEO treatment.

Mention in an existing article

We add your brand or product to an article that already has readers, provided it genuinely belongs there. We adjust the surrounding text so that the mention fits naturally into the article.

Custom article

We write it based on your brief and the website’s tone. Two standard pages from 1,100 CZK.

How the collaboration works

01

Brief

Tell us what you want to say and to whom. A few sentences and a link to your website are enough.

02

Proposal

We suggest the website, topic, date and price. You decide once you see a specific offer.

03

Text

You supply your own text or we write it. You always approve it before publication.

04

Publication

The article is published on the agreed date and we send you a link to it.

What our partners say about working with us

Rated 5.0 out of 5 on Google. All reviews

★★★★★

“Our collaboration with the Prague agency IdeUp s.r.o. on link building and content preparation for our editorial team at NašeTéma is very professional and efficient. We particularly appreciate the fast communication, reliability and ability to adapt content…”

Petr Ševčík

NašeTéma editorial team, Google review, translated from Czech

★★★★★

“Reliability, a responsible and proactive approach, professionalism. I recommend the agency to clients as well as to copywriters and other online marketing professionals.”

Markéta Kadeřábková

Google review, translated from Czech

★★★★★

“lightning fast communication, quick payment, everything processed to our satisfaction”

yare

Google review, translated from Czech

What we do not publish

Gambling and betting, get-rich-quick schemes, loans without clear terms, health claims without evidence and texts written only for search engines.

Articles like these would harm readers and the websites they appeared on. We would rather turn the job down.

Mainly want to boost your SEO?

An article on our websites brings readers, brand awareness and mentions that AI search engines also work with. But if your main concern is search rankings, it is only one of the options.

We build a long-term backlink strategy with a selection of independent media as part of our link building service. We are happy to combine both into one plan for you.

Before you get in touch

How long until the article is published?

We confirm the date in our proposal based on what we are currently preparing on the website. If you are in a hurry, say so directly in your enquiry.

Will you adapt the article to our brief?

Yes. We agree the topic, tone, length, date and placement according to your wishes. We only make sure the article also makes sense to the website’s readers.

Can I supply my own text?

Yes. It goes through our editorial team, we adjust the headings and format for the website and send it to you for approval.

How many articles can I order?

We limit the number of collaborations on each website so that it stays useful for readers. That is why we spread a larger campaign across several websites.

How much traffic do the websites get?

We send you current analytics figures together with our proposal. Traffic changes with the season, so we do not list it in the price list.

How long will the article stay on the website?

Permanently, unless we agree otherwise.

Send us a topic and we will suggest a website

Tell us what you want to communicate and what your budget is. We will get back to you with a proposal. Prefer email? Write to chci@ideup.cz.