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Marketing services.
How to improve your website and win both traffic and customers.
From keyword research through SEO and backlinks to PR articles on our own websites. We will advise you which service to choose based on where your website stands today.
SEO and content services
We offer a comprehensive package of SEO services, focused mainly on content SEO, that will help you reach higher positions in search engines, increase traffic, improve conversions and, above all, earn back the money you invest. We are also happy to help you with your general online marketing setup.
Ongoing website optimisation for Google and Seznam (the Czech search engine). We make changes to your website and backlinks month by month and measure how they affect enquiries.
If you want to attract meaningful traffic from search engines, your website should be built or reviewed by an SEO specialist with UX expertise. Both ongoing and one-off SEO consulting are a good way to gain traffic and increase turnover.
Optimisation for AI assistants such as ChatGPT or Perplexity. We find out what they say about you and where they get their information, then adjust your content and brand mentions accordingly.
We do not only offer external link building services. First and foremost, we are happy to review the setup and processes behind your internal link building. Link building is off-page SEO, and it has long been an essential tactic for increasing website traffic.
One of the core SEO deliverables is keyword research, also known as AKS. This document helps you map your business thoroughly, uncover new opportunities and, above all, build or revise the structure and architecture of your project.
Marketing for companies that sell to companies. We identify who makes the decisions on the customer’s side and what convinces them, then choose the channels, from SEO to LinkedIn.
An article on one of IdeUp’s eight content websites, covering topics from money and housing to lifestyle. The text is reviewed by our editors and stays in the archive permanently.
Through our network of skilled copywriters, we will find you the most suitable copywriter for your industry and focus, someone who chooses the right words and terms and understands SEO. All the copywriters we recommend can work with SEO deliverables and spreadsheets.
Which service to choose
Depending on what is troubling you right now, we recommend starting like this.
Start with keyword research. We will design categories and pages based on search demand before the website is built.
Start with SEO consulting. Using Search Console data and a look at your competitors, we will decide what to fix now and what can wait.
Choose ongoing SEO. We will propose the changes, implement them and measure the results.
Choose link building. First we review your internal links, then we add backlinks from websites on related topics.
Choose GEO. We will map what ChatGPT and other assistants say about you and where they get it from.
Choose B2B marketing. Purchasing decisions in companies involve more people and take longer.
SEO consulting without formal audits
If you want to attract meaningful traffic from search engines, it is essential to have your website set up correctly in terms of SEO and UX. We will help you analyse and optimise your website, whether through one-off advice or ongoing cooperation.
SEO consulting is a way to increase traffic and turnover. We do not produce formal SEO audits and analyses that are of no use to you. Our approach is closer to business consulting.
Consulting often shows that a website needs several services in a specific order. We usually start with keyword research and use it to adjust the website structure and copy. External backlinks come last.
Keyword research as the foundation of your website
Keywords are the foundation of every SEO strategy. We carry out detailed keyword research to help you better understand your market and optimise your content for maximum effectiveness. Based on our research, you can adjust your website structure and target relevant search terms that bring you visitors.
You can also leave the entire website architecture and structure to us. We can expand your existing one or create a completely new one. We then check at regular intervals how your brand and website are performing for individual search queries.
It is important to keep working with your keyword research, update it continuously and reflect it in your website structure. That is the only way to achieve great results and overtake stagnating competitors.
Link building and copywriting.
High-quality external and internal link building is essential for the long-term growth of your website traffic. We not only carry out external link building but also review and optimise your internal links. This is a proven way to strengthen your website’s positions in search engines.
Well-written content is the foundation of successful SEO. Our network of skilled copywriters can create texts that are optimised for search engines and also interesting for your readers. We choose the right words and terms to maximise the effectiveness of your SEO activities.
Blog creation and WordPress websites
Do not have a blog yet? Then you are missing out on a high-quality and relatively inexpensive source of traffic. We have already launched several company blogs that became the backbone of the client’s traffic in less than six months.
A blog is an effective and affordable way to increase traffic. We have experience launching and managing company blogs that regularly generate thousands of visits a month. With content that engages your audience, you will strengthen your online presence and win new customers.
Our own content websites have generated hundreds of thousands of visits a month, so we know how it is done. We explain how to turn a blog into a source of enquiries in our article on content marketing.
WordPress is an ideal platform for small and medium-sized projects. Worldwide, more than 33% of all websites run on WordPress. According to W3Techs, the figure is now over 40%. Nothing is impossible on WordPress, and it offers very good usability and easy management.
Our services include building and optimising WordPress websites so that they are user-friendly, easy to manage and strong in terms of SEO. We will help you create a website that not only attracts visitors but also generates profit. We will agree the scope of your blog and website after you send us a message via our contact page.
How we measure results
With these services, we will make sure your website is visible, accessible and successful in every key aspect of its presence in the ever-changing world of search. That is SEO in practice.
The success of your website depends on a combination of thorough planning, precise implementation and continuous monitoring of results. An investment in high-quality SEO will pay you back many times over in higher traffic and better conversions.
We track results in Google Search Console and in analytics. What counts is enquiries and orders, not growth in impressions alone. Our client case studies show what we have worked on this way.
How cooperation begins
Nothing commits you from your first message until work starts.
You write to us
A few sentences about your website and what you are dealing with are enough. We will advise you which service to choose.
We review the data
We look at your Search Console and your competitors. Without access, we start with public data from Ahrefs and Marketing Miner.
Proposal and price
We propose a service and its scope. We confirm the price in advance, and you decide only once you have a concrete offer.
Launch and measurement
We start with what has the greatest impact and measure the results continuously.
What clients say about working with us
Rated 5.0 out of 5 on Google. All reviews
★★★★★
“We have been working with the IdeUp agency for a long time, always at a very professional level. I appreciate their proactive approach, clear communication and high-quality work. Everything ran without unnecessary delays. They are reliable, communicate quickly and understand what they are doing. I can recommend them as a reliable online marketing partner.”
Google review, translated from Czech
★★★★★
“Working with this marketing agency was very pleasant and professional. I appreciate their clear communication, quick feedback and fair approach. I recommend them to anyone looking for a reliable online marketing partner.”
Google review, translated from Czech
★★★★★
“High-quality services, precise results, fast communication, pleasant manner. Definitely recommended”
Google review, translated from Czech
Before you order a service
What prospective clients check first.
How much do your marketing services cost?
We confirm the price in advance based on the scope. It depends mainly on the size of your website and how much of the work you can handle yourself.
Can I order just one service?
Yes, for example just keyword research or a single SEO consulting session. We recommend another service only if the data shows it makes sense.
How can I recognise high-quality SEO services?
A good provider starts with data from your website and can explain why they are doing exactly this. Nobody can honestly guarantee you first place in search results.
Do you also create blogs and WordPress websites?
Yes. We offer search engine optimisation, link building, blog setup and development, high-quality copywriting and WordPress website creation. WordPress is an excellent choice for small and medium-sized projects. We will help you build and set up a WordPress website that brings in traffic and makes money.
Tell us what you are dealing with
Leave us a message and take your website to the next level! We will get back to you with a recommendation on which service to choose and how to get started.